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Millwall announce formalwear partnership with LUKE

Millwall FC partners with menswear brand, LUKE, as their official formalwear partner

4 March 2020

Millwall Football Club is delighted to announce a new Formalwear Clothing Partnership with premium menswear brand LUKE. LUKE will be supplying the players, management, officials and directors with suits and shirts as the start of the partnership.

LUKE is a leading menswear fashion brand divided into LUKE the Technical Tailor and LUKE Sport. LUKE the Technical Tailor is a premium menswear offering with sharp silhouettes, while LUKE Sport is a full lifestyle collection inspired by athleisure and British street style.

LUKE is an independently owned, design-led British fashion label co-founded by Luke Roper. As Luke Roper is an avid football fan, the sport is at the heart of the brand’s identity and LUKE is a common sight on terraces across the country on matchdays.

The brand’s innovative design, coupled with great quality and exclusive distribution means LUKE continues to be at the forefront of the British fashion industry.

With a rich sporting portfolio ranging from golf and cricket, through to football and boxing, it’s fantastic to have a renowned international brand on board with Millwall FC. We will be partnering with the brand to offer exclusive opportunities, brand tie ups and other exciting initiatives for our fans.

Luke Roper, Co-founder of LUKE, said: “We are proud to be partnering with Millwall FC as their Official Formalwear Partner. Millwall FC fits perfectly into our sport portfolio and we’re looking forward to working with the club, the fans and everyone associated with the team.”

“We’re really pleased to have LUKE on board," added Andrew Stead of Millwall Football Club. "The brand is synonymous with our club’s culture and is a great fit for our fanbase. We are looking forward to working with Luke Roper and his team on a number of exciting projects."

The partnership will start this season and run for two more. A capsule clothing collection will launch next season and be stocked at the club shop and online at www.luke1977.com.

 


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