Successful link-up to continueThe EFL has announced that its partnership with Prostate Cancer UK will continue until 2018 with a two-year extension confirmed today.
The leading men's health charity has been affiliated with the EFL since 2012, and Official Charity Partner of the EFL from the 2013/14 campaign, with the two organisations working together since to raise vital awareness of a disease that affects one in eight men in the UK and raised over £2 million to date for vital research.
Throughout the four years working together, there has been a number of highlights, such as the EFL's annual end of season cycling fundraiser, Football to Amsterdam, which last June took Prostate Cancer UK to new heights as a record-breaking field of 350 riders from EFL clubs raised over £500,000.
Earlier this year Jeff Stelling and former Hartlepool United chief executive Russ Green added a further £415,000 by visiting 32 clubs across the country on their epic Men United March, and this week Hartlepool United have pledged yet more support by unveiling the Prostate Cancer UK Stand at Victoria Park.
Since 2012 clubs across all three divisions of the Sky Bet EFL have hosted a range of imaginative events and over 230 Men United matchday collections have been held including at the EFL's five annual Wembley Finals. A host of EFL clubs have also gone the extra mile - Millwall and Scunthorpe United have both proudly had the Prostate Cancer UK logo emblazoned across their home and away shirts for a season - while for one night only in March 2015 Luton Town hosted Wycombe Wanderers at the Prostate Cancer UK Stadium.
For the 2016/17 Sky Bet EFL season, the iconic Prostate Cancer UK 'Man of Men' logo will adorn new EFL shirt numbers and appear more than 60,000 times between the season's start on Friday 5th August and its finale at the Sky Bet Championship Play-Off Final on 29th May. On touchlines up and down the land, EFL managers will continue to wear the Prostate Cancer UK pin badge to raise awareness of the disease.
Millwall were proud to host guests from the charity during Tuesday's annual photocall at The Den where, as pictured, Lions players got involved in different photographs and videos to highlight the one in eight statistic.
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